Bill has a Bachelor of Science in microbiology from Auburn University and a Master of Science in biology from Alabama A&M University. He has experience in product development, innovation, commercialization and quality assurance in pet and human food. His background in petfood includes wet and dry petfood and treats. Before coming to BSM he worked for Beyond Meat as a subject matter expert in commercialization.

Bill has a passion for innovation from customer immersion, through prototyping to finished product. He lives in Joplin Missouri with his wife and two dogs. He has many hobbies including woodworking, sewing, knitting and making miniatures