Podcast: The Founders Shaping Pet Care’s Future

In an endless sea of pet products, it’s easy to forget—behind every product is a founder who saw a problem and decided to solve it.

In this special episode of Barking Mad, recorded live at Interzoo 2026, the world’s largest pet industry tradeshow, we sidestep the booths and bags to explore the founding stories, philosophies, and trends shaping the future of pet care.

From personalized nutrition and shelf-stable fresh food to pet longevity research, veterinary telehealth, and entirely new product categories, this episode highlights the entrepreneurs challenging conventional thinking across the global pet industry.

What You’ll Learn 🔍

• How personal experiences often become the foundation for innovative pet brands
• Why convenience and accessibility are becoming major purchasing drivers
• The growing role of personalization, preventive health, telehealth, AI, and data-driven solutions
• Why passion and patience remain at the heart of long-term success in the global pet marketplace

Every product has a story, but the most interesting stories often start long before a product ever reaches the shelf. Tune in to hear how entrepreneurs from around the world are tackling some of pet care's biggest challenges—and what the rest of the industry can learn from them. And don’t forget to follow us on YouTube, Instagram, and TikTok to join the conversation!

🎧 Find Barking Mad on the BSM Partners website, as well as on Spotify, Apple Podcasts, Amazon Music, iHeart Radio, and Podlink.

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About the Author

Jordan Tyler is the Director of Media at BSM Partners and co-host of the Barking Mad podcast. She has more than seven years of experience reporting on trends, best practices and developments in the North American pet nutrition industry. Jordan resides in Bentonville, Arkansas, with her husband and their three furry family members.