Podcast: Pet Industry Headlines, Nutrition Debates & SUPERZOO Predictions

From questions about pet nutrition expertise to lawsuits that could reshape the way pet food is marketed, July gave us plenty to talk about. And with SUPERZOO just around the corner, we’re also looking ahead at the trends, claims, and four-legged characters we expect to see on the show floor.

Dr. Stephanie Clark and Jordan Tyler revisit the ongoing controversy surrounding beagles used in research, discuss the viral raccoon taking over Seattle, and dig into an important conversation about veterinarians, nutrition education, and when specialized expertise may be needed. Plus, they break down an unusual Pedigree recall involving fraudulently distributed product and examine the latest class action lawsuits challenging pet food terminology, labeling, and preservative claims.

What You’ll Learn 🔍

• Why veterinary care and specialized pet nutrition expertise don’t always serve the same role
• How class action lawsuits could influence pet food labeling and preservative claims
• Why terms like “natural,” “synthetic,” “human grade,” and “fresh” deserve a closer look

There’s always more behind the headline. Tune in to this month’s Zoomies for a closer look at what’s happening across pet care and nutrition—and stick around as we place our bets on what we’ll find at SUPERZOO. Follow us on YouTube, Facebook, Instagram, and TikTok to join the conversation!

🎧 Find Barking Mad on the BSM Partners website, as well as on Spotify, Apple Podcasts, Amazon Music, iHeart Radio, and Podlink

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About the Author

Cady Wolf is an Analyst at BSM Partners. She graduated magna cum laude with a degree in English from Brigham Young University-Idaho, and she currently lives in Rexburg, Idaho with her husband, their two cats, and pet tortoise. She loves animals and learning about how to help pet brands and pet parents alike.