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Podcast: Feeling Catfished by Clay Cat Litter? Meet Your New Sustainable Soulmate

June 11, 2025 Jordan Tyler, BA

Clay cat litter has gone unchecked for too long, and in this episode of Barking Mad, we propose it’s time for a clean break. Join us as we explore the toxic traits of bentonite clay cat litter—think strip mining and massive amounts of non-biodegradable waste—and why it’s time to swipe left.

In an episode that’s both entertaining and educational, we introduce six sustainable cat litter brands as part of a “cat litter dating game.” Each sustainable litter contestant offers serious green flags—odor control, low tracking, and compostable ingredients—and are made from surprising materials like corn, walnut shells, tofu, recycled paper, wheat, and wood fiber.

Join co-hosts Jordan Tyler and Dr. Stephanie Clark as they pose tough questions to the experts at six eco-friendly litter brands: World’s Best Cat Litter, Naturally Fresh, Fresh News, Catalyst, sWheat Scoop, and Dofu Cat. You’ll also learn about common litter myths, composting concerns, flushability, toxoplasmosis, and how to successfully transition your cat to a more eco-conscious litter while leaving the drama behind.

What You’ll Learn 🐾

If you’re ready to say goodbye to your toxic ex-litter, this episode is for you. Tune in now to discover several greener, cleaner, cat-approved options that benefit the planet as much as they do your feline friend.

🎧 Find Barking Mad on the BSM Partners website, as well as on Spotify, Apple Podcasts, Amazon Music, iHeart Radio, and Podlink.

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About the Author

Jordan Tyler is the Director of Media at BSM Partners and co-host of the Barking Mad podcast. She has more than five years of experience reporting on trends, best practices and developments in the North American pet nutrition industry. Jordan resides in Bentonville, Arkansas, with her husband and their four furry family members.

This content is the property of BSM Partners. Reproduction or retransmission or repurposing of any portion of this content is expressly prohibited without the approval of BSM Partners and is governed by the terms and conditions explained here.